Iams Senior & Mature Dry Dog Food Chicken (Size Options Available)

Product Code
Developed with veterinarians to provide a 100% complete and balanced meal to keep your favourite dog strong.
Developed with veterinarians to provide a 100% complete and balanced meal to keep your favourite dog strong.
Free UK Delivery On All Orders Over £29*

Iams Senior & Mature Dry Dog Food Chicken (Size Options Available)

Developed with veterinarians to provide a 100% complete and balanced meal to keep your favourite dog strong, Iams ProActive Health Dry Dog Food is the ideal food that will help keep your dog thriving for years to come.

Fortified with seven essential nutrients to keep your dog's heart healthy and strong; and enriched with antioxidants to help support an efficient immune system.

Tartar build-up and bad breath are reduced with crunchy kibbles that scrub your dog’s teeth with every bite, whilst omega-6 and omega-3 maintain a healthy skin and coat.

Iams dog food is formulated with prebiotics that work inside the digestive tract, to help promote healthy digestion and strong defences.

Contains 72% of high quality animal protein to help your dog maintain strong muscles.

Contains NO added artificial colours, flavours or preservatives.

Available in 2 pack sizes, 3kg and 12kg.



Maize, Dried Chicken And Turkey (16%), Wheat, Sorghum, Barley, Dried Beet Pulp (3.4%), Animal Fat, Hydrolysed Animal Proteins, Dried Whole Egg, Potassium Chloride, Calcium Carbonate, Dicalcium Phosphate, Sodium Chloride, Sodium Hexametaphosphate, Fish Oil, Linseed, Fructooligosaccharides (0.28%). Nutrition facts

Analytical constituents

Protein (19.0%), Fat content (9.0%), Omega-6 fatty acids (1.81%), Omega-3 fatty acids (0.28%), Crude Ash (6.70%), Crude Fibres (2.80%), Calcium (1.05%), Phosphorus (0.85%).


Vitamins: Vitamin A: 45287IU/kg, Vitamin D?: 1503IU/kg, Vitamin E: 252mg/kg, L-carnitine

Trace elements: Cupric sulphate pentahydrate: 58mg/kg, Potassium iodide: 4.2mg/kg, Ferrous sulphate monohydrate: 775mg/kg, Manganous sulphate monohydrate: 59mg/kg, Manganous oxide: 42mg/kg, Zinc oxide: 269mg/kg.

No Flavours Added

No Colourants Added

Feeding guidelines

Daily nutrition for medium dogs with a tendency to be overweight, from 1 - 7 years, 10-25 kg

2kg weight maintenance 45-55g; weight loss 40g of Eukanuba per day

4kg weight maintenance 75-85g; weight loss 65g of Eukanuba per day

6kg weight maintenance 100-110g; weight loss 85g of Eukanuba per day

8kg weight maintenance 120-135gg; weight loss 105g of Eukanuba per day

10kg weight maintenance 140-155g; weight loss 120g of Eukanuba per day

15kg weight maintenance 180-200g; weight loss 160g of Eukanuba per day

20kg weight maintenance 220-245g; weight loss 195g of Eukanuba per day

25kg * weight maintenance 255-285g; weight loss 225g of Eukanuba per day

30kg * weight maintenance 290-320g; weight loss 255g of Eukanuba per day

* For dogs > 25kg we recommend to feed Adult Large Breed Weight Control

Your dog may eat more or less depending on age, temperament and activity level.

Free UK Standard Delivery*

On orders over £29*, only £4.95 for orders below £29. Excludes remote areas.

*fluctuations in demand or stock levels as well as weight restrictions, size restrictions and other contractual agreements mean that some products are not available for home delivery, and may be  ‘Instore Only’ or available to ‘Click and Collect’.

Guaranteed Weekend Deliveries

Only £10.50 for guaranteed Saturday or Sunday delivery. Available to mainland UK customers, excluding Northern Ireland. Place orders by 1pm Thursday for guaranteed weekend delivery.


Delivery to Remote Areas From £12

Standard delivery available to Scottish Highlands, Channel Islands, Isle of Man and Isle of Wight. For a full list of prices please visit our delivery page for further details.



If you are not completely satisfied with your order, you can return your goods within 30 days of receipt via post or your local Jollyes Petfood Superstore.


We are happy for you to return any products that you have purchased from us that are unused, in a resaleable condition and in their original packaging.  Unfortunately we are unable to accept returns of the following products: Personalised products, made-to-measure products, veterinary medicines including flea treatments & wormers, used food or unsealed CDs/DVDs or other recorded media.

Please visit our returns policy for further information.

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